Don't Prepare

Justin Vajko • April 28, 2025

Just start talking

“Video in general is a challenge for a lot of people, certainly me. And this made it very simple for

me…wasn't a lot of preparation effort. I just kind of show up and talk and we have a conversation.”


That’s it. 


That’s how easy we make it for people to record great videos. 


All you have to do: 


→ Show up for an hour and chat 


And from that…here’s what you get: 

→ Edited, well-produced videos of you providing business insight 

→ Instant value that can be posted on LinkedIn and other social media sites

→ Video content that will broaden your ICP and reach new viewers

→ A fun conversation with me :) 


Easiest thing in the world. 


Have a conversation and get 10x the value instantly. 



Justin Vajko

About Justin


Justin is a marketing nerd. His gateway drug was in middle school when he and his buddies would make up brand names and draw logos for fun. He graduated with a B.A. in Graphic Design from UW Eau Claire. He then cut his teeth leading the marketing for a $4 million non-profit, moving them into the digital age with new channels and systems. He joined a $60M healthcare manufacturer as marketing team of 1, helping grow them to $90M in three years. Justin became a full-time marketing entrepreneur in 2018. He now enables founders to grow their pipeline and thought leadership through social media videos. Follow him on Linkedin here.

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By Justin Vajko July 30, 2025
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By Justin Vajko July 28, 2025
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In this episode, we dig into the kind of storytelling that doesn’t just sound good—but actually connects. Justin sits down with Renee Frojo to talk through what makes a story resonate in marketing and personal branding: real emotion, clear transformation, and the courage to be a little vulnerable. You’ll hear why your everyday experiences hold more power than you think, how to spot the stories worth telling, and why forced narratives fall flat. It’s not about perfection—it’s about being real, intentional, and relatable. If you’re looking to tell stories that build trust, not just noise, this episode will help you show up in a way that actually sticks. ------------------------------------------------------------------------------------ Connect with Renee: www.reneelynnfrojo.com To access our Free Video Mini Course on getting leads with video on LinkedIn: ⁠ https://www.dialogwith.us/intro ⁠  Here are several topics we cover in this episode: Storytelling is essential for effective marketing and branding. A story is fundamentally about transformation and change. Personal storytelling can significantly enhance business opportunities. Vulnerability in storytelling fosters deeper connections with audiences. Identifying the core emotion behind a story is crucial for resonance. Writing down observations can help build a repository of stories. Avoid forced narratives; authenticity is key in storytelling. Creating curiosity and tension in stories engages the audience. Storytelling is a life skill that can be developed through practice. Connection through storytelling is vital in today's marketing landscape. Enjoy and thanks for watching!
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