This Would Improve 90% of LinkedIn Profiles

Justin Vajko • May 23, 2025

Here’s how to dramatically improve your LinkedIn banner.

This trick would improve 90% of the profiles out there. 


Just add a short sentence about the value you offer. 


(you have to be succinct for it to work) 


Don’t try to type out a paragraph. If it looks crowded, no one’s going to read it. 


→ Fun fact: I used to be a graphic designer. 


All you need is a snappy sentence about the transformation you offer. 


Here’s a good template to work with, “What would your life look like if _______?” 


If you’re not sure how to write your banner text, use that to start. 


A mentor a few years back taught me that trick and it’s been really successful. 




Justin Vajko

About Justin


Justin is a marketing nerd. His gateway drug was in middle school when he and his buddies would make up brand names and draw logos for fun. He graduated with a B.A. in Graphic Design from UW Eau Claire. He then cut his teeth leading the marketing for a $4 million non-profit, moving them into the digital age with new channels and systems. He joined a $60M healthcare manufacturer as marketing team of 1, helping grow them to $90M in three years. Justin became a full-time marketing entrepreneur in 2018. He now enables founders to grow their pipeline and thought leadership through social media videos. Follow him on Linkedin here.

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